Promenades Saint-Bruno

Promenades St-Bruno (corporately known as CF Promenades St-Bruno) is a two-level shopping mall located in Saint-Bruno-de-Montarville, Quebec, Canada. Ground was broken in the spring of 1977 to build the mall and it was completed in August 1978.[1] Les Promenades St-Bruno is the largest mall in the Montérégie and part of its consumer base come from cities as far as Saint-Hyacinthe and Sorel-Tracy. The anchor tenants are The Bay and Simons.

Shopping mall
Promenades St-Bruno

45.5053°N 73.3785°W / 45.5053; -73.3785

Address 1 Des Promenades Blvd.
Saint-Bruno-de-Montarville, Quebec
J3V 5J5
Opening date August 23, 1978
Developer Cadillac Fairview
Management Cadillac Fairview
Owner Cadillac Fairview
No. of stores and services 250
No. of anchor tenants 2
Total retail floor area 1,084,000 sq ft (100,700 m2) (GLA)
No. of floors 2
Parking Outdoor
Public transit access Bus Service

8, 60, 98, 99, 192



The Bay is the only one left among the five initial anchors, although it moved into the space that was vacated by Simpsons in 1989, with its original location being converted into a mall expansion in 1991. Aside from The Bay, the 1978 anchors were Simpsons, Miracle Mart, Steinberg’s and Eaton’s.[1][2]

. . . Promenades Saint-Bruno . . .

A Steinberg’s supermarket was there between 1978 and 1992, around 50,000 sq ft (4,600 m2). Steinberg’s, through Ivanhoe, had owned 25% of the mall and also operated a Miracle Mart/M store side by side to the supermarket.[3] Both businesses closed in 1992. In November 1993, Zellers took 96,000 square-feet of the space formerly used by Steinberg’s and the M store.[4] Zellers left the mall in 2012 and American giant retailer Target occupied its space from 2013 to 2015. After fours years of unoccupancy, the former Target location got transformed in 2019 to welcome a Avril Supermarché Santé [fr] grocery store as well as a public market and a relocated SAQ.[5][6] This new food-oriented section opened on August 19, 2021.[7]

Hudson’s Bay Company closed its Simpsons location at Promenades St-Bruno in early March 1989.[8] The existing The Bay store relocated into Simpsons’ vacant space on June 22, 1989.[9][10] The Bay’s original location stayed vacant for over a year. A new mall wing was created with 57 boutiques and a Sears, which opened during the spring of 1991.[11] The new section with the boutiques inaugurated on March 20, 1991, while Sears itself opened on April 3.[12][13] This increased the size of the mall to nearly 200,000 square feet (19,000 m2). Sears closed on January 14, 2018.[14] The space that Sears occupied was dismantled to welcome a relocating Sports Experts, Winners, Imaginaire, with the possibility to add in the future three restaurants.[15][6] On May 1, 2019, Sports Expers/Atmosphere left its previous location above Simons to relocate on the second floor of the former Sears store.[16][17] Winners opened on September 10, 2019 in the first floor of Sears.[16][17] Imaginaire, a retail chain from Quebec City, opened its first Greater Montreal location during the fall of 2019, using 15,000 square feet of the former Sears.

Former Sears store from 1991 to 2018 (now the site of Winners, Sports Experts and Imaginaire).

During the 1990s, big box stores arrived around the mall, which continued well into the 2000s. While some of these stores (e.g., Best Buy, Old Navy) are tenants of Promenades St-Bruno, the majority of them have no relation to the mall.

Simons picked the first floor of former Eaton’s in 2001.[18][19]Sport Experts/Atmosphere and five boutiques took over the second floor of Eaton’s. Simons is slated to double its size in 2021 by expanding on the second floor formerly occupied by Sports Experts which relocated in 2019 to Sears’ former location.[15] The exterior of Simons at Promenades Saint-Bruno, whose facade has always been two-story high since the store’s inception, is expected to stay the same after the expansion.[20]

Les Promenades St-Bruno was the first shopping centre in Canada to house at the same time the three traditional upscale department stores: Simpsons, The Bay and Eaton’s.[2] It is also one of the first shopping centres in Quebec with a food court, having been part of the mall since its inauguration in 1978.[21] Although now wholly owned by Cadillac Fairview, Les Promenades Saint-Bruno was originally the joint property at 51% of the aforementioned company, 24.5% of Ivanhoe Corporation and 24.5% of Eaton’s.[2] It inaugurated with 165 stores at 900,000 square feet, making it the second largest mall among all of Cadillac Fairview’s properties across the country in 1978, surpassed at the time only by fellow Quebec shopping centre Galeries d’Anjou.[2] Concomitantly, Les Promenades Saint-Bruno was at its opening the second largest mall among all shopping centres in the Montreal area.[1]

A mid-air collision occurred above the mall on March 17, 2017, with the wreckage of both planes landing on the parking lot of the mall.[22]

. . . Promenades Saint-Bruno . . .

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. . . Promenades Saint-Bruno . . .

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